Sept. 15, 11:30 am.-3 p.m. | Bond Life Sciences Center, Room 171 (lunch provided)
In this workshop, we explore the nuances of engaging the public with difficult, complex and often controversial subjects. Participants will learn to understand their audiences better by exploring key topics, such as motivated reasoning, common misinformation and disinformation tactics, and nature of science (NOS) ideas that facilitate public trust. Participants also will identify opportunities and challenges in their own research communication.
The goal is for participants to develop new strategies for two-way communication that adequately conveys their work while empathetically addressing stakeholder concerns, fostering dialogues, acknowledging limitations, and ultimately, building a trusting connection.
Assistant Professor Sarah Poor, who studies mis/disinformation and science education focused on complex issues, is leading this workshop.
Open to faculty, postdocs and graduate students.
Register by Sept. 11.